New Fare Collection System: Introducing ValleyRide 

Blog, LANTA Announcements, LANTA Policies

LANTA is excited to share the latest updates on our fare collection system, continuing our mission to improve accessibility and service for the Lehigh Valley. Over the past few years, we’ve been working to implement system-wide improvements, and now we are ready to unveil the next phase: ValleyRide.    A Simpler, More Efficient Fare Collection Process  At the heart of the system is a commitment to streamlining the way fares are collected and processed. With…

Celebrating Black History Month

Blog

Every February, Black History Month is celebrated to recognize the achievements and sacrifices by African Americans for their contributions that have shaped society and our nation.   Although the Black population in the Lehigh Valley has only grown to 11% in the region, there is a need to continuously educate others on the importance of the Black trailblazers who have contributed to the improvement of our society.  To recognize this month, we asked our employees what…

Celebrating Hispanic Heritage Month in Lehigh Valley

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Celebrating Hispanic Heritage Month in Lehigh Valley     Every year, Hispanic Heritage Month is observed from September 15th to October 15th to celebrate Latinx Americans in culture and honoring their achievements throughout history. For example, did you know in 2021, Nuria Fernandez was the first Afro-Latina to lead the Federal Transit Administration?     In the Lehigh Valley, the Latinx population has increased in the past decade with 21% of the region’s population now identifying as…

4 Myths vs Facts about Public Transportation

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Myth 1: “Public transportation isn’t safe”  Did you know public transportation is ten times safer per mile than traveling on automobiles? According to American Public Transportation Association, using public transportation is a safer choice and helps reduce your chance of being in an accident by 90%!     Myth 2: “Public authorities don’t listen to the public opportunity for input”  A common misconception of any public transportation agency is that no one is truly listening.   However,…

A Ride a Day Can Change the World

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If you are lucky enough, you might be able to see some form of public transportation in your daily commute. Buses, trains, and subways all have something in common – they are underappreciated and undervalued. You might ask how, but it’s quite simple. Public transportation is seen as the second fiddle to regular commuting in motor vehicles. As a result, its potential is unmasked by those who have not seen the bigger picture yet and…